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Big TED

I was at the TED Global conference in Oxford last week. Now, I’d love to be able to summarise the experience in a short post but I’m not sure that I can achieve that. Four days of virtually...

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Travelling to the future

At 8.30am this morning I was in the studio. In itself unremarkable, but at 7am I was having breakfast on the beach, 85 miles away, in East Sussex. Nope, I haven’t learned to fly, but I think I’ve...

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London’s burning

The GLA’s rather pompous idea that someone is going to create a brand for London is unrealistic, to say the least. London already has a brand. It has had one for 2000 years. There are some...

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50 penny for your thoughts

The reverse side of the UK’s new 50p piece, to commemorate the coming of the 2012 Olympics to London, features a crudely drawn high-jumper in mid-flight. By the standards to which we are generally...

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Hanging up on loyalty

This week Marketing magazine has published a round-table report on brand loyalty within mobile telecoms providers. As one of the many slaves to Apple who clamoured for an iPhone as fast as my legs...

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An ill-informed post about b2c social media interactions and the legal issues...

OK, so I say ill-informed as I’m not up to date on the latest UK legislation, my knowledge is a couple of years out of date, so please excuse me if this is utter guff, however something occurred to me...

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A big cheer

It’s not often that I blog about someone having done something well (I am comfortable in my cranky, critical skin thank you) however I, uncomfortably, find myself in a position where  I genuinely wish...

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Coke’s Happiness Machine

A really lovely experience idea from Coca-cola. Just wish they’d been having ideas like this in the days when I was at university. Coke / Coca-Cola – The Happiness machine – (2010) 2:00 (USA) Via...

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A big cheer (quick update)

How quickly one can fall from grace. Last weekend I had to get the train down to the coast once again, so armed with my vouchers from National Express I approached the ticket desk at London Liverpool...

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iPad – the future of publishing?

After years of waiting, Apple and Steve Jobs have finally announced the worst best kept secret in gadget history – the iPad. Ever since Jobs and Co. created the iPhone, there has been intense...

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